identify current challenges and the future of MSME's
MSME DAY 2022 – A Look at The Current Challenges, and the Future of MSMEs, in 2022
MSME day

On 6th April, 2017, the 74th plenary of the UN General Assembly declared that June 27 would be observed as Micro, Small and Medium-sized Enterprises Day or MSME Day. As we celebrate MSME Day 2022 next week, let’s take a look at why MSMEs are important, the challenges they face in current times, and the strategies that can help them thrive in the future.

Why are MSMEs important?

The UN General Assembly recognized that MSMEs make a huge contribution towards Sustainable Development Goals — goals for the whole world that will lead to a better future for all. Some ways in which MSMEs do so are:

  1. Providing Employment: As per the 73rd National Sample Survey, India's MSME sector comprises 63 million units and has created 111 million jobs.
  2. Boosting Exports: MSME related products comprise 49.8% of India’s total exports.
  3. Contributing to GDP: MSMEs contribute to over 30% of India’s GDP and help in the economic growth of the nation.
  4. Encouraging Innovation: They have an important role to play in ‘Atmanirbhar Bharat’ by turning creative ideas and innovative products into viable businesses that benefit society.

MSME Day is expected to highlight the importance of MSMEs and their contributions to the global economy.

What are the biggest challenges currently faced by MSMEs?
  1. Impact of the COVID-19 pandemic: MSMEs faced big losses in terms of revenue, resources, and manpower due to the global pandemic. Supply chains and logistics were affected, and the demand in the markets reduced. As the pandemic continued in 2021, many businesses had to use their own savings to stay afloat.
  2. Technological barriers: Due to lack of technological knowledge, many entrepreneurs fail to take advantage of the latest tech and softwares that can streamline their business activities. Thus, they fall behind in a competitive market.
  3. Lack of financial expertise: MSMEs lack cash flow and working capital, and receive little or no help from financial institutions regarding credit facilities.
  4. Hurdles to Ease of Doing Business (EODB): MSMEs face barriers in obtaining the requisite permits and licenses. They also remain unaware of incentives offered by the government. Nearly 90% of MSMEs in India are unregistered, and so they do not benefit government schemes.
The Way Forward for MSMEs in 2022

Despite the losses faced during the pandemic, MSMEs are rising to the challenge and bouncing back stronger than before.

According to a survey conducted by PHDCCI on ‘Ease of Doing Business (EODB) for MSMEs in India’, adoption of digitization was the top parameter that boosted the ease of doing business of MSMEs, followed by availability of information on business procedures and compliances.

Digitization not only allows you to reduce your dependency on physical markets and customers, it also lets you make smarter business decisions based on data and analytics. Digital payment solutions also help to reduce delayed payments, and ensure more security through KYC checks and other measures.

MarketCentral is a one-stop solution that allows businesses to take control of all their business needs from a single platform. You can create an online website for your business in less than 30 minutes, completely free of cost! It adds a new revenue channel to your business, and makes you a part of a growing community of 23000+ businesses who help each other achieve success.

MarketCentral is democratizing Indian business. In 2022, you can compete against top businesses on a level-playing field by taking advantage of our easy-to-use and powerful features. Join the movement today!

Let us know what you think about this article at support@marketcentral.in

Don't forget to share this post

Facebook Twitter LinkedIn Instagram
News letter

Join 50,000+ entrepreneurs who already have a head start.

Get free online marketing tips and resources delivered directly to your inbox.

Start your online business today. For free.

Sign up for MarketCentral free to access all of the tools and services you need to start, run, and grow your business.

Try MarketCentral for free, no credit card required.

Popular Articles
MSMEs in northeast region

MSME-and-the-Northeast-Part-One-Assam-and-Nagaland

Credit cards for MSMEs

Indias-first-online-credit-card-for-MSMEs

business funds

7-Innovative-Ways-to-Fund-Small-Business-Growth

technological growth

5-Ideas-to-Grow-Your-Business-Using-Technology

Promote online business

8-essential-to-promote-online-business

MSME schemes and loans

Budget-2023-MSME-loans

MSME and customer experience

What-is-immersive-customer-experience

MSME online advertising

Online-advertising-for-MSMEs

MSME business trends and forecast

Key-trends-msme-coming-year

MSMEs are job creators

SMBs are top job creators in India

Digital payments for MSME

Here's How UPI Can Help Your Business Grow

MSMEs that grew big

5 Small Indian Businesses That Grew Big

Business safety

5 Ways to Make Your Business Safe from Future Shocks

festival business tips

Diwali business: Tips for small and medium businesses during the Indian festive season!

MSME digital transformation

Get Online, Grow Big: Digital-First Small Businesses Are Prepared for The Future

MSME GST scheme

The New GST Scheme: How Will It Impact Your Online Business?

MSME schemes and credit cards

In the News: MSME Credit Card, post-Covid revival, and new schemes for small businesses

Independent business

How MSMEs Can Grow And Achieve Greater Independence

MSME logistics challenges

Transport and Logistics Challenges Faced By MSMEs

Digitizing supply chain

The Importance of Digitizing Supply Chains for MSMEs

Sustainable business growth

How MSMEs Can Grow Sustainably With Three 'R's

Sustainable business growth

The Importance of Sustainable Growth for Businesses

MSME customer retention strategies

4 Customer Retention Strategies for MSMEs

MSME customer retention strategies

Customer Retention

MSME day

MSME Day 2022

Target market

What is Your Target Market? - Part Two

Target market

What is Your Target Market? - Part One

MSME Data security

9 Ways to Make Your Business Data Safe and Secure Onlines

MSME business automation

Why Automating Your Business Operations Can Make Your Business Smarter and More Efficient

Increase website traffic

8 Effective Ways to Drive Traffic to Your Website

business growth strategies

5 Ways to Keep Your Online Business Growing

SEO services

What is SEO or Search Engine Optimization, and How Can It Help Your Business?

Festival discounts

6 Tips for Marketing Your Business During Festivals.

Branding benefits for MSMEs

Branding for Small Business - What is It, and How to Do It.

branding for MSMEs

What is branding and why do small businesses require it?

Women entreprenuers

Women Entrepreneurship and Women-led MSMEs: Schemes and Benefits PART Two

Women entreprenuers

Women Entrepreneurship and Women-led MSMEs: Schemes and Benefits PART ONE

Digital transformation of MSME

Go Digital, Go Secure: What Does This Mean for MSMEs?

Social commerce benefits

What is Social Commerce and How Can it Help MSMEs?

ISO certification

How to implement ISO 9001 for Your Small Business?

ISO certification

Why is an ISO Certification Important for Your Business?

Financial operations for MSME

Updating Your Financial Operations Can Save Your Business Lakhs of Rupees!

Secure business

Keeping Your Business Safe Online: The MarketCentral Way

MSME digital marketing

Best-Time-for-MSMEs-to-start-digital-marketing

Technology upgradation

The MSME Tech Upgradation Scheme: What Does it Mean?

Online business security

5 Ways to Protect Your Data and Build a Secure Online Business

Customer experience benefits

Customer Experience: 3 Ways for B2B Businesses to Stand Out from the Crowd

Online business trends

Diwali 2021: 3 Trends in Online Business, E-commerce Inflation, and More

Ecommerce business trends

4 Steps To Guide Your Business-to-Business (B2B) Enterprise Towards eCommerce Success

Social media outage

What The Facebook, WhatsApp Outage Can Teach Small and Medium Indian Businesses

Growth of ecommerce market

E-Commerce Market in India to reach $350 Billion by 2030: What Will This Mean for SMBs?

Udyam portal for MSMEs

50 Lakh MSMEs Have Registered on Udayam portal. Enroll your business today.

MSME schemes and funds

3 Recent Schemes and Funds for MSMEs and What They Mean

MSME entreprenuers

Entrepreneurship and Competition in the Time of Covid-19

Udaan monopolizing distributions

Amul, Parle Among Businesses That Has Cut Supplies to Udaan

Learnings of MSMEs post covid

Covid-19 Second Wave: What Can Small and Medium Businesses (SMBs) Learn From It?

Amazon's Physical stores

Amazon is Opening Physical Stores. What Does it Mean for Small Businesses?